Corporate Training – Why Interactive Video is Helpful for Employees

As technology continues to advance, improving productivity in the corporate world has become increasingly attainable through the use of progressive tools. The development of the digital space has provided corporations with various methods and resources of making work lighter, faster, and easily accessible.

These resources include interactive media, which can be utilized for many business processes. Interactive media, particularly video, is arguably the most helpful technological tool for enhancing corporate training methods. Here’s why:

1. Employees can interact with the material

One aspect that increases the immersion of content consumption is interactivity. Because users—in this case, the employees—get to respond to the video, their interests are captured, and they stay attentive over the course of the training.

In the past, online courses were specifically designed for disseminating information alone. The interaction was difficult to achieve and even when online instructors tried to, the results were often tedious and seemed forced most of the time.

Nowadays, interactive videos are crafted with user experience in mind. With the existence of 4K animations in this digital age, you can achieve a sense of realism, and corporate training videos are more engaging than ever.

2. Interactive videos depict situational scenarios more accurately

One advantage of using interactive video is the accuracy of showing the cause and effect for different situations as opposed to in-person training. Unlike animated videos, in-person training typically wants the users to imagine what might happen during a certain situation. While it’s served its purpose over the years, it’s become an obsolete method of portraying the possible outcomes of a problem.

With interactive 4K animations, everyone who’s taking part in the training is able to envision the dilemma that’s being depicted through the visual aids. This way, the viewer can be influenced by the compelling media, easily registering the notion that’s being explained.

3. Videos are accessible anywhere

Before, corporate training was usually done by scheduling seminars with an in-person facilitator. This means that the employee needs to be present to receive the information. There are, however, circumstances when a certain employee can’t attend the training for different reasons.

With interactive video, trainees are able to access the material anywhere without sacrificing the clarity and the consistency of the information they all receive. Also, in the case that a user wants to review the material, they can do so with ease.

4. Interactive videos are designed to sync with the viewers’ attention span

The downside of in-person training is that the information is tried to be disseminated all at once within an hour or more. The problem lies in the attention span of the viewers. Most likely, many of the attendees will start to lose their interest the longer they sit there and listen to the facilitator. That’s not to say that the instructor is bad, it’s just that human beings, especially nowadays, are easily bored and can’t take too much information without being distracted.

Interactive videos are designed to be as engaging as they could for a certain amount of time, in consideration of the viewers’ attention span. The way this works is that the training is divided into different sections tackling different subjects. With this, the information received is not cluttered and allows the viewers to take it in before they start to lose interest.


Using interactive video for corporate training is becoming more effective than traditional training methods. The usage of technology allows viewers to register important information at their own pace. With the help of 4K video format, the employees gain a compelling and engaging experience while learning and improving their skills.

If you’re interested in learning more about using 4K animations to train your employees, get in touch with us today!

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